For the advertisement I chose to use the same event that I used for my business flyer and create a hand out rather than a poster. I changed the lay out slightly grouping the headlining text with the place and time at the top of the flyer which has a landscape orientation. Instead of using the same picture and centering it I chose to use a picture of the actual place of the event, Crystal Pier on Wrightsville Beach. I chose to do this for a number of reasons the first being that people will identify with the place. Another reason for doing this was again to give legitimacy to my surf contest by showing a picture of a wave with good size and shape crashing up onto the pier. The sponsors are also included for this reason.