For my business flyer I chose to launch my surf shop business with a surf contest to draw initial customers. I used a black back ground so I could use bright text that would draw attention to the flyer, bringing in customers or surfing contestants. The colors I chose to use for my headlining text are colors that are consistent with a lot of surf clothing schemes and styles. The focal point of the advertisement is the photograph in the center. It is a picture of a surfer catching a pretty impressive wave, thus proving the legitimacy of my surf contest. At the bottom is another way to prove the legitimacy of my store and contest by listing high quality sponsors that will be helping host the event.